FIRST-OF-ITS-KIND PARTNERSHIP REWARDS CONCERTGOERS FOR TAKING ACTION WITH IMPORTANT ORGANIZATIONS WHILE DRIVING NEW MARKETING AVENUES FOR THE VENUE
Propeller is excited to announce a first-of-its-kind partnership with the Red Rocks Amphitheatre in Morrison, CO for its 2022 & 2023 seasons. The iconic open-air amphitheatre located in the Metro Denver area is set to host a record number of events during its 2022 season, and Propeller will have a presence at each and every one of them.
True to its focus on creating a sustainable impact economy, Propeller will continue its work in helping to build movements for change by enabling opportunities for concertgoers to engage and take action at the show with leading local and national nonprofits. By taking action at the show, fans will have the chance to win prizes like upgraded seats, artist meet & greets, exclusive merchandise and more.
In addition to onsite activations, fans everywhere can take action with various partner organizations via the Propeller website – from volunteering to signing petitions, donating and more. Fans can then enter for a chance to win various sweepstakes throughout the year, including all expense paid trips to the venue for select events while exploring Propeller's local Denver-area hospitality partners.
"The Red Rocks team is excited to partner with Propeller for the next two seasons, enabling our audiences to learn more about these important and impactful organizations," notes Brian Kitts, Red Rocks spokesman. " To be able drive activism while helping us engage with new concertgoers and promote our events makes this a great and truly unique partnership"
"It's a dream for Propeller to have this level of integration with one of the most iconic venues in the world," notes Propeller founder Brandon Deroche. "We're excited to get to engage Red Rocks' audiences through 2023, making it easy for them to take action for causes they care about, while also getting to help promote so many events from artists we love. We've got some really fun plans in the works and are looking forward to making a huge impact."
Read more about this partnership in Pollstar, and stay tuned for more news & updates.